Accept it or not, but artificial intelligence takes more and more place in our life. Translation is one of the spheres where you can’t imagine your life without AI technology. The dictionaries in their original paper form are losing their popularity and get replaced with online or machine translation softwares. And it’s for the best! At least for those who don’t want to dive deep into language but need instant translation without much effort and at no or low cost.
ECommerce is a great sphere able to surprise you with unexpected audiences and their same unexpected preferences. If you have an eCommerce business, a foreign customer willing to purchase in their local currency is not a surprising thing for you. That’s why currency conversion apps are a must not only for those who sell globally, but also for businesses marked with good customer service.
The pop-up technique can increase brand awareness by introducing the brand to people who might be ignoring the ads. It can quickly lead potential customers to the interaction and purchase stages by providing discounts and special offers only for a short period of time.
There are multiple reasons to translate your Shopify store into multiple languages. However, when you think about the translation process, you imagine long, wearisome work requiring hours to be completed. And then you start asking yourself: “Is this really worth it?” “Does my business really need to be multilingual?”